FEEL BETTER NATURALLY IS A HEALTH AND WELLNESS COMPANY FOCUSED ON THE DEVELOPMENT, DISTRIBUTION AND MARKETING OF NATURAL PRODUCTS FROM AFRICA.

Our Vision is to bring the vast botanical wealth of Africa to the world in innovative and creative ways.

Feel Better Naturally ongoing mission is to provide consumers with top-quality, sustainably harvested botanical skincare from Africa

We delve deeply into the rich heritage of African pharmacology and bring these ideas into commercial realisation.

FEEL GOOD

Caring for the environment

We believe that the earth is under extreme strain because of unsustainable over-consumption of natural resources. That’s why we’re committed to sustainable wild harvesting and selective, eco-sensitive cultivation where necessary. This way we help safeguard the plant diversity of Southern Africa for the benefit of generations to come.

Indigenous knowledge

We couldn’t make our products without the indigenous knowledge passed on to us. Thousands of years of traditional use has resulted in a broad knowledge of the formulations and dosages required for safe and effective results.

Following the science

Our strategic partners are closely following research on the plant species of our continent. We follow these studies closely and choose only the botanicals with scientifically-proven health benefits.

Meeting international standards

We produce herbal supplements of the highest quality. This means adhering to HACCP and ISO protocols and following the HPLC method of botanical identification. We are committed to producing high quality natural and organic product ranges on the international standards of COSMOS. Our manufacturing adhere strictly to GMP and have a strict procurement tracking system in place to document all necessary data before/ during / after production. The manufacturing plant is certified by SOIL Association, on the COSMOS standards, making it one of few COSMOS certified manufacturing plants globally.

Behaving ethically

We believe in the sacredness of all life and in our responsibility to protect, preserve and advance the botanical wisdom of Africa. We aim to conduct our business in an honest, fair and ethical way. Everything we do is an extension of these values.

Feel Better Naturally Brands

NOURISH YOUR SKIN WITH THE WISDOM OF AFRICAN BOTANICALS

Designed by Nature. Certified By Science.

The Natural Africa™ was founded with the goal to share and Protect the Nourishing Wisdom of African Botanicals. Our unique range of natural and organic skincare includes a Rooibos Cleansing Cream, Cape Aloe Serum, Resurrection Moisturiser and Rosehip Oil.
/ Aspalathus linearis /

ROOIBOS

SUSTAINABLY SOURCED

CEDERBERG

/ Aloe ferox Mill /

CAPE ALOE

WILD HARVESTED

SWELLENDAM

/ Myrothamnus flabellifolia /

RESURRECTION

WILD HARVESTED

NAMIBIA / ANGOLA

/ Rosa canina /

ROSEHIP

ETHICALLY TRADED

MALUTI MOUNTAINS

/ Aspalathus linearis /
ROOIBOS
SUSTAINABLY SOURCED
CEDERBERG
/ Aloe ferox Mill /
CAPE ALOE
WILD HARVESTED
SWELLENDAM
/ Myrothamnus flabellifolia /
RESURRECTION
WILD HARVESTED
NAMIBIA / ANGOLA
/ Rosa canina /
ROSEHIP
ETHICALLY TRADED
MALUTI MOUNTAINS
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Inspired by traditional plant knowledge and formulated by a team of pharmaceutical and dermatological specialists, we’ve created a unique combination of science and nature to bring you a skincare product of the highest quality specially designed to protect, nourish and renew your skin.

Organic. Natural. Vegan. Cruelty Free. Dermatologically approved

We have sustainably sourced the best botanicals from across Africa packed with active natural ingredients to treat your skin. Our highly concentrated skincare formulations will truly nourish and care for your skin.

“WE BELIEVE IN AFRICA, ITS BEAUTY,
ITS WISDOM, AND ITS RESILIENCE.”

“WE BELIEVE IN AFRICA, ITS BEAUTY, ITS WISDOM, AND ITS RESILIENCE.”